> ## Documentation Index
> Fetch the complete documentation index at: https://help.konfhub.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Gamification: Referral Contests and Attendee Incentives

> Set up referral contests and leaderboards to incentivize attendees to share your event, reward top referrers, and drive organic registrations on KonfHub.

Word-of-mouth is consistently the highest-converting channel for event registrations — people trust recommendations from peers far more than advertisements. KonfHub's Gamification section turns that organic behavior into a structured, measurable campaign. By enabling the Automated Referral Contest, you give every registered attendee a unique referral link and a reason to share it: prizes for the top referrers. The result is a self-fueling registration engine that grows your audience while rewarding your most enthusiastic community members.

<Note>
  The Automated Referral Contest is available on the **Silver** and **Gold** plans. LinkedIn Share integration (for post-registration sharing) is available on **Silver** and above, with white-labeled LinkedIn sharing on **Gold**.
</Note>

## How the Automated Referral Contest Works

When you enable a referral contest for your event, each registered attendee automatically receives a **unique referral link** tied to their registration. When they share that link and someone else registers through it, the original attendee earns a referral credit. At the end of the contest period (typically the event date), you award prizes to the attendees with the most referrals.

KonfHub handles the entire mechanics automatically — tracking clicks, registrations, and the leaderboard — so you don't need any external tool or manual counting.

<CardGroup cols={2}>
  <Card title="Unique Referral Links" icon="link">
    Every registered attendee gets a personalized link. When a new attendee registers via that link, the referral is attributed automatically.
  </Card>

  <Card title="Live Leaderboard" icon="trophy">
    A public or private leaderboard shows top referrers in real time, fueling friendly competition and encouraging participants to share more.
  </Card>

  <Card title="Automated Attribution" icon="chart-bar">
    KonfHub tracks every referral through registration completion — not just link clicks — so only genuine registrations count toward prizes.
  </Card>

  <Card title="Organizer Dashboard" icon="gauge">
    View referral statistics, top performers, and total referral-driven registrations from the Gamification section of your dashboard at any time.
  </Card>
</CardGroup>

## Enabling and Configuring a Referral Contest

<Steps>
  <Step title="Open the Gamification Section">
    In your event dashboard, click **Gamification** in the left navigation menu. You'll see the Referral Contest panel.
  </Step>

  <Step title="Enable the Referral Contest">
    Toggle **Referral Contest** to the **On** position. This immediately activates unique referral link generation for all current and future registrants.
  </Step>

  <Step title="Set the Contest Period">
    Define the start and end dates for the contest. The contest typically runs from the moment you publish your event until the event date, but you can tighten the window to create urgency (for example, "Register and refer before Friday to be eligible for prizes").

    <img src="https://mintcdn.com/khum/ga8A2EWtMBS9kswc/images/image-3.png?fit=max&auto=format&n=ga8A2EWtMBS9kswc&q=85&s=5459e07575b70e31fcac5da05ce139ee" alt="Image" width="1910" height="911" data-path="images/image-3.png" />
  </Step>

  <Step title="Configure Prize Tiers">
    Add prizes for your top referrers. You can set multiple reward tiers — for example, a grand prize for first place, a runner-up prize for second and third, and a participation reward for everyone who generates at least one referral.
  </Step>

  <Step title="Write the Contest Description">
    Enter a short description of the contest that attendees will see on their referral page. Explain the prizes clearly and call out the deadline to create a sense of urgency.
  </Step>

  <Step title="Save and Publish">
    Click **Create**. From this point, every new registrant receives a unique referral link in their confirmation email and can access it from their registration confirmation page.
  </Step>
</Steps>

<img src="https://mintcdn.com/khum/ga8A2EWtMBS9kswc/images/image-2.png?fit=max&auto=format&n=ga8A2EWtMBS9kswc&q=85&s=5d1aecb54f3618879962c760376338b0" alt="Image" width="1917" height="905" data-path="images/image-2.png" />

## Setting Prizes and Reward Tiers

KonfHub supports flexible prize tiers so you can incentivize both your top performers and casual sharers.

<Accordion title="Tiered Prize Structure (Recommended)">
  Set distinct prizes for rank 1, rank 2, rank 3, and a consolation prize for anyone who generates 1 or more referrals. This motivates a wide range of attendees — those competing seriously for the top spot and those who just want to share with a few friends.

  Example:

  * **1st Place**: ₹5,000 Amazon gift card
  * **2nd Place**: ₹2,500 Amazon gift card
  * **3rd Place**: ₹1,000 Amazon gift card
  * **Any referral (1+)**: Exclusive event merchandise
</Accordion>

<Accordion title="Flat Reward for All Referrers">
  If you want to maximize the number of people who share (rather than rewarding only the top few), set a single reward that every attendee who makes at least one successful referral receives. This is effective for community-driven events where broad participation matters more than a competitive leaderboard.
</Accordion>

<Accordion title="Early-Bird Referral Bonus">
  Offer a higher-value reward for referrals made within the first week of ticket launch. This creates a natural spike in word-of-mouth activity right when you need registration momentum the most.
</Accordion>

<Tip>
  Choose prizes that your target audience genuinely values. For a developer conference, popular prizes include tech gadgets, course subscriptions, or co-working passes. For a community event, local experiences or sponsored gift cards tend to work well.
</Tip>

## How Attendees Participate

Once the referral contest is active, attendees engage with it through their own referral page — no additional app or login is needed.

<Steps>
  <Step title="Attendee Receives Confirmation Email">
    After registering, each attendee receives a confirmation email that includes their unique referral link and a brief explanation of the contest.
  </Step>

  <Step title="Attendee Shares Their Link">
    The attendee shares the link via WhatsApp, Twitter/X, LinkedIn, email, or any other channel. KonfHub's referral page is designed to be shareable — it loads the event registration page with the referral code automatically embedded.
  </Step>

  <Step title="New Registration Is Attributed">
    When someone registers through the referral link, KonfHub records the referral against the original attendee's account. Only completed registrations (not just page visits) count as referrals.
  </Step>

  <Step title="Attendee Tracks Their Progress">
    Attendees can check their referral count and their position on the leaderboard at any time using their referral link page, motivating continued sharing throughout the contest period.
  </Step>
</Steps>

## Tracking the Referral Leaderboard

The Gamification section of your dashboard gives you a real-time view of referral contest performance:

* **Total referral registrations** — how many attendees registered via a referral link.
* **Top referrers list** — ranked table of attendees by referral count, including their name, email, and number of successful referrals.
* **Referral conversion rate** — the percentage of referral link clicks that converted to registrations.
* **Daily referral trend** — a chart showing referral activity over time, helping you identify which sharing bursts correlate with your marketing pushes.

<Tip>
  Share anonymized leaderboard highlights on your social media ("Our top referrer has already brought in 12 friends — who will take the crown?") to add a public dimension to the contest and drive further sharing from attendees who aren't yet in the top spots.
</Tip>

## LinkedIn Share Integration

KonfHub includes a **LinkedIn Share** feature that makes it easy for newly registered attendees to announce their participation directly from the registration confirmation page. A single click populates a pre-written LinkedIn post with the event name, date, and a link to the event page — ready for the attendee to publish.

This works alongside the referral contest: every social share increases visibility, which drives more registrations, which earn the sharer more referral credits.

<img src="https://mintcdn.com/khum/ga8A2EWtMBS9kswc/images/image-5.png?fit=max&auto=format&n=ga8A2EWtMBS9kswc&q=85&s=dcc4ce08826a22483cb2d587d805b2df" alt="Image" width="1917" height="906" data-path="images/image-5.png" />

<CardGroup cols={2}>
  <Card title="Silver Plan" icon="linkedin">
    LinkedIn Share is enabled with KonfHub's branding. Attendees can share their participation on LinkedIn immediately after registering.
  </Card>

  <Card title="Gold Plan" icon="star">
    White-labeled LinkedIn Share — the post and preview image reflect your event branding rather than KonfHub's default appearance.
  </Card>
</CardGroup>

## Plan Summary

| Feature                        | Silver | Gold              |
| ------------------------------ | ------ | ----------------- |
| Gamification- Referral Contest | ✅      | ✅                 |
| Referral leaderboard           | ✅      | ✅                 |
| LinkedIn Share                 | ✅      | ✅ (white-labeled) |
| Custom referral page branding  | ❌      | ✅                 |

<Note>
  The Gamification section is not available on Freemium or Lite plans. Upgrade to Silver or Gold to access referral contests and LinkedIn Share. See the [KonfHub pricing page](https://www.konfhub.com/pricing) for full plan details.
</Note>

<Frame />
